Postcards

Postcards
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Postcards

Turn Lists into Loyalty with Postcard Printing in Boise, ID: Whether you're sending special offers, appointment reminders, donation appeals, new product announcements, or reaching voters ahead of a primary election, postcards get noticed and get results. At Hi-Tech Color, we specialize in postcard printing in Boise, ID with variable data and imaging capabilities, allowing you to customize each piece and maximize impact.

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Personalized Postcards That Pop

Gone are the days of one-size-fits-all.

Today, personalization matters more than ever. With variable printing, you can address readers by name and customize messaging, offers, images, and even calls to action based on the recipient. That means you can speak directly to your audience with mail that feels relevant, thoughtful, and timely, whether you're thanking a loyal customer or encouraging a voter to show up on election day.

Think of a postcard that says, “Thanks for your recent visit, Jamie—here’s 10% off your next service.” Or a postcard that shows a pristine river accompanied by this message: “Still flowing, still thriving—because you showed up.”

Variable Data, Major Impact

Want to send the same design to 500 people but include their first name and a custom message on each card? No problem. Want to segment your list by zip code, product interest, giving history, or voting district, while displaying a different photo or call to action on each version? We can do that too.

Our advanced digital printing capabilities let you tailor your message for more relevance, more engagement, and more ROI, especially when timing and targeting matter most.

The team at Hi-Tech Color helps you design postcards that look great and land with impact. We offer a variety of sizes, paper stocks, finishes, and mailing options, including USPS Every Door Direct Mail® (EDDM), first-class, and bulk mail. Need help sourcing or prepping your mailing list? We’ve got tools for that, too.

Postcards Are Perfect For:

  • Grand openings and rebranding announcements
  • Fundraising and membership drives
  • Flash sales and special offers
  • Appointment reminders and thank-you notes
  • Real estate farming and client retention
  • Nonprofit updates and seasonal greetings
  • Event invitations and ticket promotions
  • New product or service announcements
  • Survey follow-ups and referral programs
  • Local area prospecting by ZIP or region
  • Political campaigns, voter outreach, and primary election reminders

Postcard Printing FAQs in Boise, ID

What sizes are available for postcard printing?

We offer standard, mini, large, and custom postcard sizes, from compact 2.75" x 4.25" pieces to oversized 6" x 11" formats. We’ll help you choose the right size based on your message and mailing goals.

Can I print in full color on both sides?

Yes. You can print full color on the front, back, or both sides, with options for one- or two-color backs depending on your budget and design.

What paper stock works best for postcards?

Popular options include 100 lb. matte, 100 lb. uncoated, and 130 lb. gloss. Gloss stocks are great for vibrant visuals, while matte and uncoated finishes offer a more natural, writable feel.

How can I enhance the quality of my postcard?

Aqueous coatings can be applied to the front or both sides to increase durability and give your postcards a smooth, professional finish.

Can you help with mailing and bundling?

Absolutely. We offer shrink wrapping in multiple bundle sizes and can assist with mailing services, including EDDM and targeted direct mail campaigns.

How fast can I get my postcards printed?

We offer economy (5-day), express (3-day), and rush (2-day) turnaround options after proof approval, ideal for meeting tight campaign timelines, event launches, or election deadlines.

Targeted Postcards that Drive Action in Boise, ID

Ready to transform your mailing list into your next big win? Businesses, nonprofits, and campaigns in Boise, ID use our postcard printing services to drive traffic, boost visibility, and connect with their communities.

Whether you're promoting a sale or preparing for an upcoming election, we’ll help you turn a simple postcard into a powerful marketing tool. Get in touch today for a fast quote on personalized postcard printing in Boise, ID.

Postcards

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Postcards   (281021)
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Form ID: 281021


  1. Enter Quantity

  2. *Size

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    What are the size limits for first-class postcards?

    All postcards are not created equal, at least in the eyes of the USPS. In order to qualify for the special first-class postcard rate, a card must be rectangular in shape, at least 3.5 inches high x 5 inches long x 0.007 inches thick, and no more than 6 inches high x 9 inches long x 0.016 inches thick. Postcards that do not meet these regulations are treated as normal mail.

    So why would you consider a different size for your postcard? For starters, a larger size stands out better in a pile of mail. It also offers added real estate for offers, images, and text about your products and services.

    If you're not concerned about meeting the USPS guidelines for postcard rates, you might consider a slightly larger postcard (5 x 7, 5.5 x 8.5, or 6 x 9) to take advantage of these added benefits.

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    Standard Sizes

    Mini Postcards

    Large Postcards

    Custom Postcards

  3. *Color Options

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    Which color option should I choose?

    Most postcards are printed full-color on both sides, particularly those that include color images. If your postcards don't contain color images or only have them on one side, you might consider a different option instead.

    Two-color printing, as its name implies, uses two ink colors. One is typically black, but it doesn't have to be. One-color printing uses just a single color of ink. Again, black is most common, but you can choose a different color if you prefer.

    Full-color printing provides the maximum impact and visual appeal for most postcards. However, if your budget is tight, a well-conceived two-color or even one-color design can prove an acceptable alternative.

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    Front: Full-Color
    Back: Unprinted

  4. *Paper Choices

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    100 lb. uncoated is an economical option, suitable for text. However, it does not reproduce graphics or photographs well.

    100 lb. matte is a heavyweight paper with a dull, smooth finish that handles print graphics well.

    130 lb. gloss is an elegant, heavyweight paper with a smooth, glossy finish that's perfect for high-impact graphics and photographic reproduction.

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  5. *Shrink Wrapping

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    What are the benefits of shrink-wrapping?

    Shrink-wrapping protects against humidity, dust, and dirt; prevents damage from bending, tearing, or folding; and keeps printed items well-organized, under control, and easy to maintain. Printed materials are far easier to transport and store when they're shrink-wrapped together, rather than stacked loosely in a pile.

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  6. *Aqueous Coating

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    What is Aqueous Coating?

    Aqueous coating is a clear, protective finish that improves the durability of your printed pieces. Water-based and environmentally friendly, it provides a glossy surface that resists fingerprints and smudges.

    Aqueous coating adds a rich quality to any full-color printed item. It's fast-drying and is applied while the paper passes through the printing press.

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  7. *Turnaround Times

    Note: Shipping and delivery are not included in these turnaround times.

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